Hot BARBIE® Toys for 2013 by Mattel!

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There are two top BARBIE® items on every girl’s wishlist this holiday season!  We wanted to make sure you knew about them and knew that they were on our Holiday Guide!

The first is the BARBIE® DIGITAL DRESS™ Doll by Mattel


With this new toy, Barbie Debuts Her Dazzling Digital Dress!  The fashion world has gone digital and as always, Barbie is on top of the latest styles and techie trends!  Barbie doll wears a black-and-pink outfit with a heart necklace and shoes.  Barbie doll shows off her fabulous Digital Dress, which lets girls enjoy tons of interactive fashion fun, with this new stylish toy!  Girls can customize Barbie doll's light-up dress with three different modes, including designs that respond to music beats.

Girls can also try preset animation mode or original designs.  With the swipe of a finger or the provided stylus, they can scroll through 15 preset animated designs in multiple colors. Patterns include the Barbie logo, hearts, chevrons, polka dots, plaid, checkers, fireworks, and stripes. Once you find your favorite, freeze the look on the front of Barbie doll's dress. If your little one would rather play fashion designer, they just use their finger or the stylus to create original multicolored graphics they can animate and save to the doll. Up to 40+ custom designs can be saved!


Another fun feature is how Barbie doll's dress comes to life with Sound Mode!  Choose a preset animation or your own design and then play an awesome tune to see the graphics move to the beat. They'll even respond to your voice! Sound Mode is perfect for playing out Barbie doll as a popstar and wowing the crowd with her light-up looks. The story possibilities are endless!

The toy includes Barbie Digital Dress doll, doll stand, and stylus.  It Requires 2 AAA batteries, not included.  It is most recommended for girls age 6 and up!

To expand the playtime for your digital diva, Mattel is also offering the Barbie® Digital Makeover, which is another top toy list item this year.  A girl can transform her iPad® (not included) into a digital mirror by sliding it into the vanity frame. Then she can do virtual, makeup-free makeovers!

Girls can give themselves mess-free, makeup-free makeovers with the Barbie Digital Makeover! The virtual play is brought to life in a way that only Barbie can deliver — using cutting-edge technology. Your tech-savvy girl can enjoy endless styling playtime!  They just download the free app, available at the App StoreSM, and then slide their iPad into the vanity frame — the makeup lights turn on, and the app and front-facing camera recognize their face.


Use the applicator wand to apply virtual makeup to your image onscreen. Select the perfect eye shadow and lipstick color. Even add glitter or try a ready-to-wear look. Use the "erase" icon to selectively remove makeup with a swab, or "wash" your face to remove all makeup and start again. The possibilities are endless!

Thanks to facial-tracking technology, the virtual makeup moves with the girl as she moves her face and changes her expressions. Once she has created the perfect makeover, a friend can step in to see what it looks like on her! Girls can save their designs in the app and customize them with digital photo frames, stickers, and more. They'll love showing their fab creations to family and friends!


This toy comes with the Barbie Digital Makeover console and applicator wand.  It requires 3 AA batteries, not included.  Features Bluetooth connectivity. Made for iPad (4th generation), iPad mini, iPad (3rd generation), and iPad 2 (iOS 6.0 or higher required).  It is most recommended for girls ages 5 and up.

These are the perfect gifts for every cool-and-connected techie girl!

For more information on these and other great Mattel toys, visit their website at:

The BARBIE® DIGITAL DRESS™ Doll by Mattel can be purchased here:

The Barbie® Digital Makeover can be purchased here: