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Research, Design and Development Key to Growth and Success for One of World’s Most Respected Brands of Infant Products

MAM, a manufacturer of award-winning, innovative and unique baby products including pacifiers and baby bottles, this year celebrates its 40-year anniversary.   From its beginnings in 1976 as a small company in Vienna, Austria, MAM has grown into a leading global brand in five continents with more than 50 million products sold annually in 60 countries. 

“We understand and love babies.  For the past 40 years our top priority has been the development of products for the well-being, safety and health of babies that make life easier for parents and allow them to focus on the joy of family,” said Jennifer Mitchell, CEO, MAM North America.  “We are proud of our heritage and will remain committed to developing products that unify design, technological innovation and medical know-how.  In commemorating this special 40 year milestone, we also celebrate our MAM parents and thank them for helping to make MAM the trusted and admired brand it is today.”

MAM was founded by Austrian plastics engineer Peter Röhrig, whose unique insight developed the idea of creating baby products that combined attractive, innovative design with provenmedical benefits.  The company sold its first pacifier in 1976 and today – 40 years later – is firmly established as the world’s leading authority on the design of baby products.  In addition to pacifiers and baby bottles, MAM’s product offerings have evolved over the years to include related accessories as well as bottles, cups, teething and oral care products.

A market leader for pacifiers in the U.S. and across the globe, one MAM product is sold somewhere in the world every second.  There are 370 different pacifier designs in the MAM range and each production employee finishes over 1,000 products daily.

Based in Austria with production plants in Hungary and Thailand, MAM puts a strong emphasis on ethical business practices and meticulous quality.   With a commitment to produce only 100% safe, top-quality products for babies and young children, extensive testing is carried out to ensure product safety and reliability.  MAM pacifiers are subjected to 40 different testing methods.  Their bottles must also pass 28 separate tests. The company is also a key member of eight international scientific and standardization committees.

All MAM products are researched and developed in partnership with relevant professionals, from orthodontic specialists to midwives and pediatricians and with extensive market research among consumers.  MAM currently cooperates with more than 20 medical partners worldwide and has conducted studies involving nearly 40,000 consumers in 15 countries over the past 5 years.

MAM products have won numerous International awards including two prestigious Red Dot design awards in the last four years.  The Red Dot Awards recognize the most exceptional examples of design and are recognized as a quality seal worldwide.

Giving back has and always will be a core value of MAM.  Since its founding, MAM has supported mothers in need and their children through various projects around the world.  This includes an initiative for refugee aid with the donation of more than 16,000 MAM products to 30 different organizations and a partnership with Shot@Life, a campaign of the United Nations Foundation where MAM helped support efforts to provide thousands of pneumonia vaccines to children in developing countries. MAM also proudly supports military organizations including Operation Shower and Operation Homefront providing products for these organization’s baby showers to help ease the stresses military families have during deployment.

About MAM – standard setting baby products 

MAM combines technological innovation, medical function and contemporary design to develop superior baby care products that support a baby’s development from day one. Since MAM developed its first pacifier in Vienna in 1976, it has evolved to become a global authority on baby care product design and quality. Today MAM products are used by families in over 60 countries and in five continents. To find out more and view MAM’s baby care range of award-winning pacifiers, bottles, cups, teethers, oral care items, coordinating accessories and gift sets visit

Follow MAM:

Twitter: @MAMBABY




 $30 MAM package of pacifier wipes and pacifiers!

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